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Insight
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FOOD DRINK HOSPITALITY

News

Sit back, grab a coffee - or even a cheeky glass of Prosecco - and read the latest insight and musings from the world of food and drink ...

Why Valentine’s Day Proves Emotion Beats Innovation in Food Marketing

Valentine’s Day is a reminder that, in food marketing, indulgence almost always beats innovation.

Working with a niche marketing agency certainly has advantages

Industry experience is one of our biggest strengths.

7 top hacks for better blogging

It’s not always necessary to write fresh blogging content from scratch each time a new post is needed.

Spring is in the air! It’s time for sales…

We love spring and we love sales. Get in touch today to breath a new lease of life into your sales plans.

How to maximise sales using an email funnel

Heard of an email funnel? This is an essential sales boosting tool for marketers.

What is a PR crisis and what is the best way to tackle one?

Minimising the damage from a PR crisis is all about timing, and making sure you are prepared.

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